Founders' Story

The pair that aims to bring peace to your life.

Tomoki Iwata

Founder & CEO

I started Toshi with a vision to bring peace to people's chaotic lives. A brand that can bring solitude through minimal Asian designs. Many designs derive from Japan's view on minimamism and a strategic collaboration with Start.Anew brings Chinese tradition into Toshi's bloodstream.

Shiloh Xu

Co-founder & CMO

Having a background in psychology, I've seeked peace in my daily life. Through Toshi, we were able to bring calm and tradition into not only my life, but for others as well.